WHAT IS INBOUND MARKETING?

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Inbound marketing simplifies and focuses how you can reach new members. It uses compelling and relevant information to bring people to your organization.
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Attract Potential Members From Across the Web

With inbound, we don’t throw advertisements out into the world hoping to generate enough attention to draw traffic toward your company. Instead, like a magnet, Inbound uses quality content to naturally pull people toward your organization.

Close the Deal

At this stage, we turn leads into customers. Marketing automation and email campaigns can help us track where our prospects are in their journey, so we know the right time to engage them.
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Use Powerful Tools to Convert New Leads

Once a person reaches your website, we want to entice them into coming back. Through tools like forms and catchy calls-to-action, we keep your visitors interested and learn important information about their preferences for later in the process.

Keep Them Coming Back For More

No matter what, we continue to provide high-quality content. By providing people at all stages of the process with relevant and interesting information, we can keep our relationships going strong and create super-members who will share and promote your organization across various channels. You want your members happy, and we do too.
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Plan Your Strategy

Whether starting from scratch or iterating an existing campaign, our first step is to define your inbound strategy. Every organization is different, so we make sure your inbound plan aligns with your individual assets, needs, and goals.

Provide the Basics

There are several key essentials that any inbound campaign needs. We’ll work with you to draft your buyer personas, create a content calendar, and optimize your website based on inbound best practices.

Do the Work

Each of our clients works with a dedicated marketing consultant to implement their inbound campaign and provide assistance throughout the process. We make it work, so you don’t need to worry.

Track and Iterate

The only way to move forward and continue to grow is to check what is and isn’t working. We will track your progress as it relates to your goals and make the necessary changes to help you achieve what you need.